Grow Today, Transform for Tomorrow
If I'd ask any revenue leader, they'd all likely tell me the same thing: they want to drive efficient, predictable growth in a repeatable way. As your Revenue Enablement & Sales Coach, I bring a strategic mindset and an execution-driven approach to unlock the potential of your sales organization. I have worn many hats in Sales i.e. Account Manager, Sales Manager, Commercial director, with a proven track record supporting high-velocity sales teams. With over 25 years of experience training and coaching sales talent, I specialize in developing individual and team capabilities across every layer of the revenue organization. From entry-level reps to executive leadership, I design and deliver learning experiences that turn potential into performance.
Through a mix of innovation, insight, and tactical execution, I don't just support revenue growth, I help scale it. Let’s build enablement into a driver of competitive advantage!
What I deliver
Upskilling & Reskilling
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Develop and deliver high-impact sales skills training programs or sales academy curriculum, that elevate sales capabilities and align with evolving market demands:
- Transactional Selling & Lead Generation
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Solution Selling
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Consultative Selling
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Value-Based Selling
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Strategic Account Management
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Excellent Negotiation
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Selling Business Outcomes
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Reverse Selling
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ROI-Selling
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Executive coaching for sales leaders to build high-performing teams with advanced selling skills, stronger product knowledge, and smarter business acumen.
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On-the-Job sales coaching for i.e. acquisition, Account Management, Account Leaders, Sales Development, Solution Sales.
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Delivering Sales Fundamentals Bootcamps to ramp up essential selling skills.
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Using Ai-tools for data and conversation analytics to create coaching/training programs designed to target specific skills or reach sales goals.
Optimizing the organization
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Strategic conversations with cross-functional sales and marketing teams to identify where Revenue Enablement creates the greatest ROI.
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Tailoring sales methodologies that empower managers and reps to close deals or grow the account value more effectively and consistently.
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Seamless integration of methodologies across the organization, driving lasting behavior change and performance improvements.
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Alignment calls with sales leadership to boosting ensuring OKR and KPI achievement.
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Defining the ideal profile of a high performing sales employee and building the sales skills matrix.
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Developing content and role-plays to build the Ai-virtual coach.
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Advise and build facilitation materials to ensure reliable Pipeline Management & Forecasting, and impact on conversion ratio's
"When our company faced significant cost increases in raw materials, we had no choice but to raise prices—some by as much as 50%. The thought of communicating this to our clients made our sales team uneasy. They were hesitant, even resistant, fearing pushback and potential loss of trust. That’s when Monique stepped in. She designed a highly practical training that changed everything. Using prompters and roleplay, she guided our team through difficult pricing conversations while reshaping their mindset: from ‘My client won’t accept this’ to ‘I can offer real value and connect this change to their long-term business goals.’ Her coaching gave our team the confidence to lead the conversation, not fear it.
Thanks to Monique, our reps stopped seeing price as a barrier and started framing it as part of a strategic discussion. The result? Stronger client relationships, a boost in team morale, and successful implementation of our new pricing model."
Case: Copilot Adoption program 'ShAizam'
With the rollout of Microsoft Copilot licenses across three priority departments—Revenue Enablement, Sales, and Partner Services—initial adoption rates lagged. Teams did not know which tools to use or how to use them and lacked a cohesive framework to integrate AI into daily workflows. Leadership needed an approach that would not just educate, but hands-on training and inspire usage and unlock scalable impact.
I designed and led a structured 8-week initiative aimed at turning Copilot users into empowered creators, focusing on Copilot Essentials and Copilot Studio. To make the program create a buzz I named this program SHAIZAM and built a storyline of 'ShAizam' superhero's.
The program blended e-learning with experiential engagement across the following key components:
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Establishing a core team with teammates and leaders to lead and drive engagement;
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E-Learning Modules: Focused on both foundational knowledge (Copilot Essentials) and custom solutions (Copilot Studio)
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Peer Coaching Circles: Weekly sessions to exchange use cases, roadblocks, and workflows
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AI Coaches & Gurus: Role-based experts providing real-time guidance and personalized AI coaching
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Myth-Busting Quizzes: Dispelling misconceptions about AI capabilities and Copilot limitations
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Mini Hackathons: Team challenges to build workflow prototypes, automations, and Copilot-powered solutions
' With Copilot everyone can feel like a superhero'
The program didn’t just improve adoption—it ignited a cultural shift. Teams transitioned from viewing Copilot as a tool to embracing it as a strategic co-pilot for performance, innovation, and growth. Based on the momentum the organization greenlit Phase 2: Workflow Automation & Intelligence, scaling learnings into operational efficiencies.
"This was more than a training—it was a transformation. Monique’s program created evangelists, not just users. We've gone from exploration to execution in 12 weeks." — Microsoft GTM Leader
Building tomorrow's winners
Let's accelerate your results, reach out for a first free of charge discovery call
+31653359764